LBS Vocabulary This is a vocabulary in EPAL that will be used for describing things a location based services provider would need. LBS Company University of Pennsylvania lbs@upenn.edu

200 South 33rd Street, Philadelphia, PA 19104

USA http://www.lbs.example.com Worker Worker user type with limited powers Manager Manager with more powers Location information Data about the location of a customer Advertising Includes all forms of targeted advertising Billing Contact with a customer for the purposes of billing Services Used for providing services to the customer as detailed in customer agreement, (i.e. Local Maps, Messaging) Contact Parent for all methods of actively contacting the consumer Customer Service Use of data to provide customer service to the user Internal usage Use of the data for purely internal functions Parent of all purposes. This purpose includes all other purposes and therefore is only allowed if the data may be used for everything. Send a message Send a message to the user for some purpose Send content Send content to the user as per the service contract Store information Store the information about a user in the database Transfer information Transfer a user's location information to a third party source Send a map Send a map to the user based on the location generated from a device Location of a user Location information about a user, including userID and time of day The userID of the subject The room number of the subject The building name or number The subject's current street address The subject's current postal code The subject's current city The subject's current state or province The subject's current county or township The subject's current country The date and time of the location data's creation The latitude of the subject The longitude of the subject Customer information Full customer information available The UserID subject The full name of the subject Information about the mobile device of the user Retain the data for only 24 hours Data may be retained for 24 hours after collection, but must be deleted afterwards Customer must be allowed full access to the data as stored. Customer can give specific informed consent before this action may be done Check that the policies of an outside company for compliance with our level of privacy rules